Hi. I am Wade Shearer. I'm a designer, product leader, and champion for continuous discovery and delivery. I cofounded Front and am Vice President of User Experience at Workfront.


Front UX & Product Management Case Study ConferenceSalt Lake City, 6-7 June 2019

Front UX & Product Management Workshop SeriesSalt Lake City, 7-8 November 2019


Peak 100Utah Valley Entrepreneur Forum, 6 February 2016


User Experience Operating Agreement7 January 2019

I haven't experienced imposter syndrome and that's okay29 December 2018

Product Owner vs. Product Manager2 March 2017

Designing your life8 February 2017

Tourists are poor product designers: Why empathy requires experience20 March 2016


Why product discovery mattersProduct Lunch, 3 May 2018


Teaching your team to learnPendomonium, 20-21 March 2018

Innovate or dieMyriad Genetics Digital Summit, 5 March 2018

Teaching your team to learnFront - UX & Product Management BootcampPark City, Utah, 4-5 January 2018

Discovery isn't a part-time jobProduct Tank Yerevan, Yerevan, Armenia, 14 September 2017

Discovery isn't a part-time jobFront - UX & Product Management Bootcamp, Park City, Utah, 5-6 January 2017

Tourists are poor product designers: Why empathy requires experienceUTC VP of Product Forum, 18 March 2016

Tourists are poor product designers: Why empathy requires experienceFront, 18 June 2015

KeynoteBYU User Experience Design Conference, 3 April 2015

Designing to learn: A model of experimentationLunchUX, 4 December 2014

Designing to learn: A model of experimentationSalt Lake Design Week, 16 October 2014

Landing your dream UX jobSalt Lake Design Week, 16 October 2014

Validate your hypothesis with MVP experimentsHireVue, 21 August 2014

How to get a UX hiring manager to hire youSalt Lake Design Week, 16 October 2013

It's not you, it's me: Lean UX and the antiheroSalt Lake Design Week, 16 October 2013

Technology should never get in the way of humanityIT Seminar, Brigham Young University, 9 October 2013

Designing for the user instead of your portfolioSalt Lake Design Week, 24 October 2012

Why you failed that UX job interviewSalt Lake Design Week, 23 October 2012

Why marketing and PR should care about user experienceMountain West PR Conference, 2 March 2012


The Lean Product PlaybookDan Olsen

The Way to DesignSteve Vassallo

Sense & RespondJeff Gothelf, Josh Seiden

Inspired: How to Create Tech Products Customers LoveMarty Cagan

Lean UXJeff Gothelf, Josh Seiden

Competing Against Luck: The Story of Innovation and Customer ChoiceClayton Christensen

Sprint: How to Solve Big Problems and Test New Ideas in Just Five DaysJake Knapp and John Zeratsky

Radical Focus: Achieving Your Most Important Goals with Objectives and Key ResultsChristina R Wodtke

Agile Experience DesignLindsay Radcliffe, Marc McNeill